mardi 31 août 2010

Wackaging

Wackaging The Big Picture


8 Feb 2011 When Innocent launched in 1999 they quickly developed a reputation for their packaging copy.s “quirky” tone of voice. This set them apart from. 6 Oct 2011 There.s a whole blog devoted to what has been termed Wackaging. All packaging geeks, horrified copy writers and wackaging wanabees. 26 Jul 2015 Especially now that so many consumers now know this tactic has a name – wackaging – and may even have begun to recoil from, rather than.

10 Oct 2011 His piece was motivated by a visit to Wackaging, the tumblr that collects examples of cutesy packaging copy that people have found particularly. 2 Apr 2014 This new craze is called wackaging – and that there is a blog following the not-so -recent-development, from Rebecca Nicholson of The.


12 Sep 2012 Innocent drinks (unfairly) get most of the flak for wackaging, the cloying matey tone favoured by banks and fizzy drinks. On his blog last year. They just want it to work. Food products, drinks and cosmetics are all better suited to wackaging, as consumers look past function to other brand aspects when


It.s wacky!!!!! If you would like to report some Wackaging please email me: rebecca nicholson gmail com. I blame Innocent smoothies viraladnetwork. 18 Aug 2014 Around three years ago, the knives came out for a trend in copy-writing dubbed . wackaging.. Running amok were smoothie cartons and tube. 11 Oct 2013 .Wackaging. is the wacky tone of voice that.s become ubiquitous ever since brands started apeing Innocent. But does familiarity breed.


30 Sep 2011 Our good friend Jim sent us a link to this blog, Wackaging. It.s dedicated to sharing those increasingly lame attempts by some companies to be. 3 Jun 2015 The rise and rise of social media twattery from brands who should know better.



Cette page est consideree comme une ebauche a completer en francais. Si vous possedez quelques connaissances sur le sujet, vous pouvez les partager en. Ever felt patronised by the silly label on your bottle of “100 organic super- squished fruit”? As much as the quippy wordplay and whimsical graphics on try- hard


Copy That!: The Hardy Weeds of Wackaging

26 Mar 2014 Most of the time, all of this wackaging, brandbabble and agonisingly small small- print is not noticed. Most of the time shoppers don.t read, they. Wackaging Oatly, my friend Peter.s shopping, sometime wackaging.tumblr. com. Pin it. Like. wackaging.tumblr.com. Oh shit off, Ella - @salihughes on Twitter.


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